ORAL PRESENTATIONS – Week of November 24 – Worth 5% of term mark
Each team will present a summary of the main elements of their product’s Marketing Plan. After a brief introduction (context and environment summary), the content should focus on Target Market, Marketing Research, and Marketing Mix decisions (4Ps). DO NOT repeat the entire content of the paper. Pretend you are from an advertising agency, trying to convince us of your product’s potential success: be concise, though complete and plan to deliver the presentation in an energetic and convincing style.
Refer to the Notebook on pages 57-62 for guidelines on using PowerPoint for orals.
Have a look at the oral marking grid here: mkg-ftp-oral-grid-f2008
After the oral, fill out the peer evaluation form found here and hand it in privately to the teacher for Monday December 1 in class: mkg-peer-evaluation-form-f2008 . Failure to properly and responsibly fill the Peer evaluation will lead to a project mark of zero.
Cheers!
Hélène
Hélène
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